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New Delhi, April 23, 1999:
NIIT, the global IT services company, has chosen Viswanathan
Anand, Chess Grandmaster & World # 2 to be its global
brand ambassador to further the brand NIIT as creator of mind
champions through its computer education services.
Mr Rajendra S Pawar, Founder
& Managing Director NIIT, said, "Anand is one
of the greatest sportspersons India has ever produced with
an enviable track record in the game of chess, world-wide."
"Through this relationship,
Anand, the mind champion himself, will connect up with NIIT,
the organisation that brings out mind champions from diverse
audiences pursuing different streams of computer education
at NIIT. Anand is one of the few globally respected Indian
super-achievers who is seen as a role model by the youth and
inspires them to bring out their best whether its academics,
sports or software," Mr Pawar added. The new relationship
will unveil a series of exciting initiatives which will directly
touch the lives of Ind Mr Pawar said that NIIT offerings find
a fine analogy in Viswanathan Anand and manifest a perfect
match between Anand and NIIT because
Both are Indian achievers.
Like NIIT, which has presence in over 25 countries, Anand
is a global player.
NIIT has worked with global giants like Sony, IBM and ITC,
in much the same way as Anand plays with international grandmasters.
With around a million alumni, NIIT is abundantly experienced
like Anand.
NIIT has special partnerships with technology leaders of the
world like Microsoft, Oracle and Computer Associates.
NIIT will present Anand as the role model of Indian boy next
door, who went on to conquer the world. NIIT will present
its own educational programs as a route through which other
Indian youngsters can take on the world.
According to Viswanathan Anand,
World # 2 Chess player, Indian software industry has done
us all proud with more and more companies around the world
looking towards India for outsourcing their software requirements.
Viswanathan Anand said that
he is happy to be brand ambassador for NIIT as he saw a lot
of similarity between himself, chess and NIIT's unique software
and training business synergy. He was impressed by the methodology
followed by NIIT's state-of-the-art computer education that
has been designed to help different people perform to their
fullest potential through different programs.
Anand remarked that not only
is NIIT at the forefront of India's IT revolution but is also
opening the doors of opportunity to 'hundreds of thousands
of my fellow Indians' through its education programs.
Addressing the audience he
said, "Chess is more than just a game. It teaches you
to concentrate, to think before making a new move, to weigh
options, to recognise opportunity and make the best of it,
but most importantly, chess teaches you to win. This is what
today's competitive world demands from each one us - to be
a champion."
About Viswanathan Anand:
Viswanathan Anand, popularly known as "Vishy - the Tiger
from Madras" learnt chess at the tender age of six from
his mother. His assets, his lightning speed of play and intuition,
saw him through as the Youngest National Champion at the age
of 16. In 1987 he became the First Asian to win the World
Junior Championship. He also earned the coveted Grandmaster
title. He carved a special place on the chessboard by winning
the strongest tournament at that time, The "Reggio Emilia"
in Italy in 1991 ahead of Kasparov and Karpov.
He has been a World Championship
challenger in the PCA (New York 1995) & FIDE (1997 Lausanne)
cycles. He has the distinction of winning the Strongest knock
out tournament in recent chess history in Groningen in December
1997. He has also won the Linares Super Torneo in 1998, the
strongest tournament at this point. His other great victories
include the Melody Amber tournament (1994 & 1997), the
Credit Suisse Masters (1997), Dos Hermanas (1997), Wijk Aan
Zee(1998), Torneo de Madrid (1998) and Tilburg (1998). He
also has the distinction of winning seven out of nine tournaments
participated in 1998. Anand has also won the Strongest Rapid
Championship in Frankfurt (1998). He has the distinction of
beating the strongest chess program, Fritz in Frankfurt (1998).
Anand is currently rated NUMBER
TWO in the World in the rating list of the FIDE. Anand has
been awarded many prestigious titles in India like the Arjuna
Award, the Padmashri (the youngest recipient of the title),
the first recipient of the Rajiv Gandhi Khel Ratna award,
the Soviet Land Nehru award, the BPL Achievers of the World,
Sportstar and Sportsworlds "Sportsman of the year
1995" Award. He was also conferred the prestigious International
"Chess Oscars for 1997" by chess journalists from
among 55 countries in the world, the only Asian and non-Russian
apart from Bobby Fischer to receive the award.
About NIIT:
A diversified global IT services company dealing in software
and learning services business, NIIT recorded global revenues
of Rs 419 crores for six-month period ending March 31, 1999.
NIIT scrip is part of the BSE 30 sensitive index and the S&P
CNX NIFTY index. NIIT was conferred the Youth Marketeer 1998
Award by MTV and Brand Equity Youth Marketing Forum in March
1999.
NIIT pioneered the IT education
and training business in India in 1982 with a comprehensive
range of curricula starting from short and affordable programs
for those who simply want to be computer literate; orientation
programmes for professionals & students; study programmes
for students seeking careers in computers; and programmes
in advance computer areas for IT professionals. SWIFT programs
from NIIT help the learners to become familiar with computers
making them more efficient and competent.
DNIIT program helps make education
complete by providing adequate computer exposure to the students.
It trains the learners in computers so that they do better
in whatever career they choose.
The 4-year GNIIT program helps
the learner prepare for an outstanding career in computers.
GNIIT is a unique combination of academic learning with one
years industry training through professional practice
(PP). PP is an ingenious integration of theory and practice
pioneered by NIIT.
NIITs Centre for Advanced
Technology Studies (CATS) exposes the IT professionals to
latest technology helping them upgrade their skills.
NIIT lays special emphasis
on the critical issue of developing trained computer manpower
in the country. In a short span of seventeen years, NIIT has
expanded its global network of education and training centres
and trains 150,000 students and professionals annually. The
NIIT training network covers over 750 education centres in
close to 20 countries including China, Hong Kong, Indonesia,
Kuwait, Mauritius and USA.
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