Digital Marketing Program with Generative AI

Minimum Eligibility to Join

GRADUATED & FINAL YEAR STUDENTS OF ANY 3 OR 4 YEARS DEGREE PROGRAM:

• Any Stream in Graduation
• Interest in Marketing

X, XII AND GRAD. (TILL DATE): 35%

This program is designed to build the core competencies i.e., the knowledge and skills required to perform the tasks required for the Digital Marketing job role at an entry level. As part of the learning journey, learners build the right attitude that sets them up for seamlessly transitioning to this role, as well as making them aware of some of the best practices that professionals are expected to adopt. The tough challenges that they encounter as part of the program and the capstone project help accelerate their experience. As part of our holistic approach to making them job-ready we ensure that learners are equipped, not just with technical competencies, but also the complementary engineering & professional competencies.

• Website Design and Search Engine Optimization
• Marketing on Various Social Media Platforms
• Paid Marketing in the Google Ecosystem
• Use eCommerce Channels Effectively
• Project

Upon program completion, learners will proficiently grasp Digital Marketing Fundamentals, adeptly manage a brand's social media presence, leverage social platforms for marketing, master Search Engine Marketing (SEM), analyse and optimise campaigns using data-driven decisions, develop comprehensive strategies, and efficiently utilise Generative AI tools to achieve impactful results.

What are some important points to note before availing of a loan through the finance partner?

• The EMI amounts are calculated on the balance Fee + 18% GST.
• Interest rate is dependent on the customer’s risk profile. The starting EMIs shown are based on starting interest rate for illustration purposes. The Actual EMI may vary based on the Interest Rate & will be at the sole discretion of the lender.
• An additional processing fee of 1% of the loan amount + 18% GST is to be paid to the lender post-loan approval.
• Loan approval will be subject to the applicant’s eligibility as determined by the lender.
• After availing of the loan, the candidate has to pay EMIs to the 3rd party lender.
• The loan agreement is between the Applicant and the lender, and the applicants are informed to fully understand the terms and conditions applicable before availing of the loan.
• The loan facility is provided by NIIT through a 3rd party lender in the best interest of the applicant. NIIT has no further role in the Loan process. Any dispute related to the loan is to be taken up with the lender
• It is advised and recommended to go through the loan terms and conditions before availing a loan from NIIT’s attached loan partners.
• Any loan cancellation or refund policy will be treated based on standard and respective T&Cs

• If the applicant is below 21 years of age then they need to apply for the loan along with a co-applicant that is at least 21 years of age
• Minimum documentation to apply for a loan are --> 
• PAN Card, 
• Aadhar Card (Front + Back), 
• 6 months’ income showing Bank statement, 
• Recent 3 months’ salary slips for working professional and Business registration proof/Recent ITR for self-employed individuals or businessman
• In absence of complete or required documentation, the loan application may be rejected by the loan partner. The loan application acceptance and rejection are at the sole discretion of the attached lenders.
• Additional documents may be requested and are subject to the applicant's profile and eligibility fitment
• In case you are unable to provide the documents listed above, please reach out to your Program Advisor to discuss other possible alternatives

You can read the complete set of Terms and Conditions for this program at https://www.niit.com/india/terms-and-conditions.