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Social Media Marketing Short-Term Course

Set your S.M.A.R.T goals with our new age programme on Social Media Marketing that helps you build effective marketing strategies for social media platforms.

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INTRO VIDEO

Mode Of Delivery

ONLINE You will need the Latest version PC or Laptop along with 2 Mbps internet connection.

6,700/-

8,000/-
( Excluding GST @ 18% )
Batch Starting From 23 Jan
TUE,THU 03:30 PM TO 05:30 PM
Enroll Now

Still confused? Talk to our expert

6,700/-

8,000/-
( Excluding GST @ 18% )
Batch Starting From 23 Jan
TUE,THU 03:30 PM TO 05:30 PM
Enroll Now

Still confused? Talk to our expert

Intensive Learning
In-demand tools covered
LIVE Online Classes
Support from NIIT Centre

Intensive Learning

In-demand tools covered

LIVE Online Classes

Support from NIIT Centre

Your Path to a Glorious Career in Digital Marketing

The programme is designed to make learner conversant with Digital Marketing and proficient in Social Media tools and techniques starting from the fundamentals of digital marketing.

40 Hours
Weekday/Weekend Batches
Expert Faculty
Hybrid Learning: Live Sessions + E-learning
Support through App
NIIT Certificate

What will you Learn

Top Skills

Working with all Social Media Platforms.

Job Opportunities

Social Media Manager, Copywriter.

Who is this Programme for

Learners wanting to understand Digital Marketing and Social Media platforms.

Minimum Eligibility

Working with Windows Environment and Internet.

Programme Overview

Programme Overview

Social Media marketers are in great demand due to social media gaining importance as a marketing platform for businesses. This program equips you with hands-on experience in creating social media marketing strategies and running social media marketing campaigns. Learners will

  • Learn to create a social media strategy for all social platforms (Facebook, YouTube, Twitter, Google, Instagram, Pinterest, Google Plus)
  • Build great content that appeals to the audience
  • Learn to schedule your content for publishing on the social media

Course Details

This is a comprehensive programme covering the fundamentals of Digital Marketing to working on various Social Media platforms as well as content marketing and promotion.

  • Introduction to Digital Marketing
  • Introduction to Social Media Marketing
  • Defining Brand Medium
  • Introduction to Mobile Marketing
  • Mobile Marketing Plan
  • Social Media Marketing Terminology
  • Creating Social Media Marketing Strategy
  • Social Media Marketing with Facebook
  • Social Media Marketing with Twitter
  • Social Media Marketing with LinkedIn
  • Social Media Marketing with Pinterest
  • Social Media Marketing with Google Plus
  • Social Media Marketing with Instagram
  • Social Media Marketing with You Tube
  • Content Marketing and Resources
  • Planning Content
  • Content Technology
  • Creating content for an Editorial Calendar
  • Defining Content Promotion Strategy

The NIIT Digital Advantage

LIVE Classroom by Instructors

LIVE ONLINE CLASSES

Real-time classes conducted by NIIT Instructors at fixed batch timings.

CLASSROOM-LIKE EXPERIENCE

CLASSROOM-LIKE EXPERIENCE

Get answers to your queries from Instructors in real-time.

PEER AND FACULTY CONNECT

PEER AND FACULTY CONNECT

Be a part of the National Batch & connect to classmates all-over India.

LEARNING RESOURCES

LEARNING RESOURCES

Avail resources–like App, Guided Practice, Hands-on exercises, and more.

ROLE PLAYS AND CASE STUDIES

ROLE PLAYS AND CASE STUDIES

Online & skill-based tests along with role plays & case studies.

NEAREST NIIT CENTER SUPPORT

NEAREST NIIT CENTER SUPPORT

Get assistance from the Nearest NIIT Centre for any support or query.

Expert Faculty

Aditya Pandey

A passionate Digital Marketing mentor & practitioner with an exceptional PAN India work experience in teaching and practicing Digital Marketing. Educational background of Bachelor of Engineering degree in Computer Science from Bangalore, India.

Key expertise in PPC, SEO, SEM, Social Media Marketing, Google Analytics, Yandex Metrica, Email Marketing, Content Marketing, and Blogging.

Aditya Pandey

Lead Instructor - Digital Marketing with NIIT Ltd., New Delhi., since 2018.

TESTIMONIALS

THE NIIT ADVANTAGE

 

India's Most Trusted Educational Brand
Industry Mapped Curriculum
Present Across 30 Countries
35 Million+ Learners Worldwide

FAQs

Have a question? Check from our list of frequently asked questions.

Students, Undergraduates, Graduates and Working Professionals that are looking to enter the digital marketing space and wants to learn about running marketing campaigns on various Social Media Platforms, ways to create content for the social media that appeals to the audience.

Unique Curriculum: The course is designed to make one conversant with Digital Marketing and proficient in Social Media tools and techniques starting from the fundamentals of digital marketing.

Extensive hands-on skills: The learner will gain competence through hands-on learning in the latest tools and techniques, which are being widely used in the Digital Marketing industry.

Online learning: Apart from the regular ILT classroom sessions, the students will have access to online learning and practice on Training.com and NIIT student app.

Expert Faculty: Faculty with experience of working in the Data Analytics industry will deliver the program. This will help the student understand the working environment and learn to apply concepts

Expert Faculty:Experienced faculty in related field interacting with students. Apart from guiding students on concepts and its implementation, he will pose challenges to learners to think through all the topics leading to better learning and increased retention.

Study Material:Students will be provided with advanced study materials.

Hands-on Learning:Learners need to bring their laptops to the classroom for the session, where apart from the fundamental theoretical knowledge they are also given hands-on practice on various digital marketing scenarios.

Introduction to Digital Marketing

  • Introduction to Digital Marketing
  • Introduction to Social Media Marketing
  • Defining Brand Medium
  • Introduction to Mobile Marketing
  • Mobile Marketing Plan

Social Media Marketing

  • Creating Social Media Strategy
  • Social Media Marketing with Facebook
  • Social Media Marketing with Twitter
  • Social Media Marketing with LinkedIn
  • Social Media Marketing with Pinterest
  • Social Media Marketing with Instagram
  • Social Media Marketing with Google Plus
  • Social Media Marketing with YouTube

Content Planning and Promotions

  • Content Marketing and Resources
  • Planning Content
  • Content Technology
  • Creating Content for an Editorial Calendar
  • Defining Content Promotion Strategy
  • Promotion Strategy for Websites and e-Mail
  • What are the pre-requisites for the enrolment?
  • Have basic knowledge of working in the Windows environment and internet

Graded Certificate - Students successfully completing the program and completing the assessment with a score of >=50% will be awarded the Graded Certificate in “Social Media Marketing”.

Participation Certificate - Students who do not appear for the assessments or score < 50% will be issued only a Participation Certificate in “Social Media Marketing”.

At the end of this program, the learner will be able to:

  • Create Marketing Strategy for Social Media
  • Run Marketing Campaigns on Social Media Platforms
  • Create content for Social Media Platforms

Have basic knowledge of working in the Windows environment and internet.

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