Top 6 Hottest Jobs in Digital Marketing
Digital marketing is one competency field that attracts talent from multi-variate backgrounds. From data crunchers to…
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Is Social Media Marketing a Good Career?
Social Media Marketing is the buzzword these days. Businesses are turning towards social media to bring in…
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Top SEO Tips to Rank High on Google
Businesses that undertake SEO seriously don’t need long to realize that its risk-return ratio is too good. Yes, it may take time to claim progress in terms of…
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How AI is changing the game of digital marketing
Going AI-First - Why Digital Marketers need to embrace Artificial Intelligence and Machine Learning
The moment…
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Skills You Need for Email Marketing
Email marketing remains an important contributor to digital marketing campaigns. Done right, it is one of the most effective ways to maintain close contact…
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How to be a Top Notch Email Marketer?
Email is one of the few digital marketing channels that helps build a meaningful business-customer relationship. Do it right, and you’ll have a customer ready to turn…
View More SEO as a Career Option in India – Why to choose it?
Search Engine Optimization, aka SEO, is a crucial part of Digital Marketing. Lately, it has emerged as one of the most…
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What is the difference between traditional & digital marketing?
With the growing usage and accessibility to technology, the way marketers communicate with their audiences has changed…
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Digital Marketing Career Opportunities in India for the year 2020
Digital marketing has grown to become an indispensable part of selling a product. With its increasing popularity comes…
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What Makes Marketing Digital?
The internet age was ushered by the need to globalize. As interconnectedness became the norm for the 21st century, it became clear that the advent of new…
View More Your 10-Step Roadmap to Become a Digital Marketing Manager
Digital Marketing is unlike any other field. Its sub-domains are full of employment opportunities for both data-driven individuals and creative artists. It is one of…
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Best Digital Marketing Tools You Should Consider in 2020
Digital marketing tools formulate the backbone of any digital campaign. They give marketers a lens through which to see and analyze the data they collect.…
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What is Digital Marketing? And how does it work?
Reaching out to the customers is an important part of all businesses. Traditional marketing includes giving advertising in magazines, newspaper publications and other…
View More An Introductory Guide to Search Engine Marketing
Search Engine Marketing is one of the most efficient ways to promote your products. In this mini search engine marketing guide, you’ll get a birds-eye view…
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How is COVID-19 shaping the Marketing Narrative?
COVID-19 has marred industries to the extent that we all find ourselves amid a global meltdown the incoming warning signs of which are not good. As governments, the…
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Social Media Trends in 2020
Social media could be both a monster and a blessing depending upon who do you pose the question to. It thrives on and promotes instant gratification of moods for the…
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Your Inbound Marketing Cheatsheet to get Qualified Leads
Buying practices shift pace faster than you can notice these days along with it throwing open the pandora’s box for untested marketing strategies. No more can a brand…
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5 Email Marketing Trends to help you stay top of the Game
With 59% of the marketers claiming email as their ROI front runner, there has got to be more to email than meets the eye. The total number of email users will…
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Upskilling for the Digital Economy
Going beyond conventional curriculum: Beyond the regular academic curriculum, millennials need to be equipped with new tech, data analytics and digital marketing skills that will give them an edge…
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Back to Basics
Remember the Liril girl ad with the then-unknown Priety Zinta dancing under the waterfall? Or the Rasna girl’s ‘I Love You Rasna’, Zakir Hussain’s ‘Wah Taj’ and ‘Hamara Bajaj’…
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Learning the Digital Orchestra
Digital marketers of the future have a daunting task of hitting the right notes to sustain and grow in the dynamic digital world
The silent cubicle is abuzz with virtual…
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