How to be a Top Notch Email Marketer?
Email is one of the few digital marketing channels that helps build a meaningful business-customer relationship. Do it right, and you’ll have a customer ready to turn…
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Top 6 Hottest Jobs in Digital Marketing
Digital marketing is one competency field that attracts talent from multi-variate backgrounds. From data crunchers to…
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What Makes Marketing Digital?
The internet age was ushered by the need to globalize. As interconnectedness became the norm for the 21st century, it became clear that the advent of new…
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Upskilling for the Digital Economy
Going beyond conventional curriculum: Beyond the regular academic curriculum, millennials need to be equipped with new tech, data analytics and digital marketing skills that will give them an edge…
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Marketing in the Digital age
Kshitij Jain, Industry expert and passionate marketer, talks about the basics of marketing in the digital age
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What is Digital Marketing? And how does it work?
Reaching out to the customers is an important part of all businesses. Traditional marketing includes giving advertising in magazines, newspaper publications and other…
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Trends in Online Education
Online education, that was once considered the humble cousin of mainstream education, has witnessed an upward swing in the last few years. The change has been brought in not only by various…
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The Data Paradox
Privacy laws will soon be an integral part of the Indian data landscape. Here’s what it means to Data Analytics
Earlier this year, the much-publicized Facebook and Cambridge Analytica news…
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Back to Basics
Remember the Liril girl ad with the then-unknown Priety Zinta dancing under the waterfall? Or the Rasna girl’s ‘I Love You Rasna’, Zakir Hussain’s ‘Wah Taj’ and ‘Hamara Bajaj’…
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Learning the Digital Orchestra
Digital marketers of the future have a daunting task of hitting the right notes to sustain and grow in the dynamic digital world
The silent cubicle is abuzz with virtual…
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Digital Marketing Career Opportunities in India for the year 2020
Digital marketing has grown to become an indispensable part of selling a product. With its increasing popularity comes…
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What is the difference between traditional & digital marketing?
With the growing usage and accessibility to technology, the way marketers communicate with their audiences has changed…
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