NIIT IFBI announces Certificate Program in Banking Sales and Marketing in association with Catholic Syrian Bank
New Delhi, December 30, 2015: NIIT Institute for Finance, Banking and Insurance (IFBI), India's largest banking training institute announced the launch of its 1stbatch for Certificate Program in Banking Sales and Marketing(CPBSM) in association with Catholic Syrian Bank (CSB). CPBSM is an exclusive program that aims to build a pool of probationary officers with marketing skills.
The one-month Certificate Program in Banking Sales and Marketing, by NIIT IFBI in collaboration with Catholic Syrian Bank is designed for training and recruitment of Probationary Officers to be posted in sales and marketing of various Deposit, Loan, Insurance products of the Bank under various Functional Verticals of the bank. This program is blend of core domain knowledge and usable skill-set requirements like sales and marketing, technology familiarity and customer handling. To start with, the programme will be available in select locations including Thrissur, Trivandrum and Coimbatore, as per immediate requirements.
Speaking on this significant partnership, Mr. Bimal Jain, President NIIT IFBI said, "As pioneers in the BFSI industry in India, NIIT IFBI has been working towards creating professionally trained workforce for the BFSI industry. This strategic partnership with the Catholic Syrian Bank has been tailor made to create a large pool of industry-ready talent who would be offered challenging career opportunities with the Bank."
This program has been specifically designed to develop and empower graduates with robust skill sets and vital insights needed to undertake marketing banking business as a probationary officer in banks. Graduates/post graduates with minimum of 60% marks in their graduation and less than 28 years of age can apply for this course. On successful completion of the program, students will be placed with CSB.
The selection to the program will be through in-house screening process with final interview by CSB officials. Post successful completion of the probation period of 2 years, the PO will be absorbed as Assistant Manager (Grade-1) and will be awarded with the program certificate.
The first batch of the Graduate Certificate Program in Banking Sales and Marketing (CPBSM) have been selected after going through a test and interview conducted by IFBI and CSB. The selected candidates have been provided with provisional offer letter and will be absorbed by the bank post completion of training.
About Catholic Syrian Bank
The genesis of Indian Banking is associated to a large extent with Swadeshi Movement, which inspired many Indians to promote Swadeshi Banks in the beginning of the 20th Century. The enterprising founders of Catholic Syrian Bank Ltd also found this period to be a moment of opportunity to promote the establishment of a bank. Thus was born The Catholic Syrian Bank Ltd, nine decades ago, on 26th November 1920 to be exact at Thrissur, which in later years acquired the unique distinction of being a centre with the highest concentration of banks in the South. The founder directors of the bank were people of eminence known for their foresight, integrity and initiative. The policy they laid down has been consistently upheld by the successive generations who guided the destiny of the institution.